AI Strategy

AI strategy defines how a business identifies, evaluates, and acts on artificial intelligence opportunities. In the UK, 80% of businesses are neither using nor planning to adopt AI (GOV.UK, February 2026), and 56% of CEOs report no measurable ROI from their AI investments. The gap is rarely a technology problem. It is a strategy problem: unclear objectives, missing governance, and no structured approach to vendor selection, budgeting, or compliance.

These guides cover the strategic decisions UK business leaders face when evaluating AI, from readiness assessment and business case development to regulatory compliance and build-versus-buy trade-offs.

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